Making the fight visible: A bold rebrand for Parkinson’s advocacy and support

In partnership with Taylor & Grace, Fight Parkinson’s (formerly Parkinson’s Victoria) launched a transformative masterbrand, redefining its name, architecture and visual identity to create clarity, urgency and hope at every touchpoint.

Download the full case study to discover how this strategic refresh drove a 15% surge in subscriptions, unified internal teams and expanded its influence across Australia and beyond.