Post Archive

Rebranding Branding Podcast #11

COVID has been an ideal ‘break in the traffic’ to reflect on your brand and

Rebranding Branding Podcast #10

Tapping into the emotionality of your brand can turbocharge its performance. Hear from this inspiring

sticky notes

The Xfactor Collective brand specialist Darren Taylor answers the question that every organisation is now

Rebranding Branding Podcast #09

The world has stopped. It’s a rare moment, albeit a perfect one to re-focus on

Ducks in a row

Shorthand Most service-based businesses really find it hard to nail their value proposition and to

Rebranding Branding Podcast #08

Everything is measurable  I’m a data nerd. And one of the beautiful things about digital

Rebranding Branding Podcast #07

If you are a service business, what makes you any different or more valuable than


The who of personal branding  Lots of us dream of starting our own business, or

Rebranding Branding Podcast #06

For many non-marketers, brand is seen as intangible and an expense. Marketers often have to

Rebranding Branding Podcast #05

We’re in unprecedented times. With the economy and our lives in lockdown and with many


Watch your inputs!   The phrase ‘Garbage in, garbage out’ was coined by an IBM programmer

Rebranding Branding Podcast #04

In conversation with Adam Griffith, Managing Director of leading digital agency, Luminary, this podcast explores the


Brand is often misunderstood by startup founders, particularly by those who don’t have a branding

Rebranding Branding Podcast #03

Chatting with startup strategist and investor, CEO of SIP Management Consultants, Ernest Stabek, this podcast uncovers