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Insights

Everything is measurable  I’m a data nerd. And one of the beautiful things about digital

Rebranding Branding Podcast #07

If you are a service business, what makes you any different or more valuable than

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The who of personal branding  Lots of us dream of starting our own business, or

Rebranding Branding Podcast #06

For many non-marketers, brand is seen as intangible and an expense. Marketers often have to

Rebranding Branding Podcast #05

We’re in unprecedented times. With the economy and our lives in lockdown and with many

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Watch your inputs!   The phrase ‘Garbage in, garbage out’ was coined by an IBM programmer

Rebranding Branding Podcast #04

In conversation with Adam Griffith, Managing Director of leading digital agency, Luminary, this podcast explores the

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Brand is often misunderstood by startup founders, particularly by those who don’t have a branding

Rebranding Branding Podcast #03

Chatting with startup strategist and investor, CEO of SIP Management Consultants, Ernest Stabek, this podcast uncovers

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It’s obvious that natural disasters demand comprehensive cooperation. Federal, state and local governments, not-for-profit and

Rebranding Branding Podcast #02

Chatting with disaster response expert Renae Hanvin, CEO of Corporate2Community, this podcast discusses the importance of

Rebranding Branding Podcast #01

This inaugural podcast hosted by Darren Taylor talks about why brand strategy is critical for

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Brand specialist Darren Taylor helps us glean the key take-outs from the Celeste Barber campaign,

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The Xfactor Collective specialist member Darren Taylor answers a common question about how organisations can

Insights

Death, taxes, and recessions Three-quarters of economists polled by the Wall Street Journal think there